Aída Prados, Account Director

Aida advises clients and major corporations across many sectors on financial, strategic and crisis communication, helping them to position their brands, protect their reputation, and build trusted relationships with stakeholders.

Prior to joining Estudio de Comunicación, she worked in London as a communications executive for the international firms Grant Thornton and Strategy& (PricewaterhouseCoopers), and for the public relations consulting firm ThoughtSpark. She has also worked as a journalist for the EFE Agency and the BBC World Service in London.

Since joining Estudio de Comunicación, Aída has helped clients in the energy, railway, financial, industrial and distribution sectors to address critical communication challenges, from labour crises to IPOs, capital increases, mergers and acquisitions, press relations and media training, as well as managing political and media risks in the Spanish and international markets. She is co-author of the book: ‘#Communication: solutions for a digital world’, sponsored by The Coca-Cola Company.

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