In such a competitive and complex environment such as today’s, companies and their brands have to prove to their increasingly demanding consumers and customers that the company they are choosing contributes and actively seeks solutions to social and environmental problems. Organizations must include sustainability in their DNA as an indispensable requirement.
At Estudio de Comunicación we understand corporate social responsibility as a companies’ commitment to improve society through actions aligned with their business strategy, generating value for all. We make sure that CSR strategies are fully integrated into business strategies and are interesting enough from an informational point of view to be attractive to the Media. And to promote Corporate Responsibility from the inside to the outside, getting the company’s employees to believe in it and lead it is crucial.